Mobile App Marketing Technology

Ultimate Mobile App Stores List (2019)

Ultimate Mobile App Stores List (2019)

At one time, social media consisted of only a handful of web sites. Over time, nevertheless, quite a few area of interest and specialty social media websites have proliferated, giving shoppers extra decisions. The identical is true of cellular app shops.

App creators and shoppers not discover themselves restricted to the Google Play Retailer and the Apple App Retailer. Many different choices exist, and since they’re smaller than the Massive Two, apps show much more discoverable by way of these platforms.

Mobile app shops designed for particular niches and industries or for specific markets deserve your consideration if you need extra app downloads and higher visibility. Regardless of the character of your app, you need individuals to make use of it and work together together with your model.

Sadly, many cellular app shops have shut down over the previous few years, creating confusion amongst each manufacturers and shoppers. That’s why we’d like an up to date cellular app shops listing so you already know the place to succeed in shoppers in 2019.

Android Versus iOS

You’ll discover that almost all of cellular app shops in our record under focus solely on Android units. There are a couple of causes for the imbalance between Android and iOS.

For one factor, as of June 2018, Android market share stands at simply over 54 %. For an additional, it’s a much more open platform, put in on units starting from Samsung and LG to the Google Pixel Motorola telephones. Moreover, Google Play has sure limitations and restrictions that the opposite app shops don’t have, which makes the options extra interesting to sure shoppers.

One of many exceptions, Cydia, is an internet cellular app retailer designed particularly for jailbroken iOS units. However we’ll go into that extra under.

App Submission and Listings

Every of the cellular app shops we’re about to share with you has totally different processing for submitting apps and getting them listed of their marketplaces. Some are extra restrictive than others, and some are extra targeted on hyper-specific classes of apps, resembling video games.

Earlier than you submit your app to a web-based market or app retailer, learn the submission tips rigorously. Working with an skilled developer will make sure that your app meets minimal requirements and may compete efficiently towards others of its sort.

The Ultimate Mobile App Stores List

With these particulars out of the best way, let’s take a look at our record of cellular app shops. We’ll begin with the large two — Google Play and Apple App Retailer — after which take a look at the smaller, however no much less viable, choices on your cellular app.

Google Play Retailer

The Google Play Retailer, which hosts films and different content material in addition to apps, was one of many first cellular app shops. It opened its doorways in 2008 and solely targets the Android market. The platform boasts 2.6 million apps as of December 2018.

Whereas the Google Play Retailer has a strong search engine that makes discovering apps straightforward for shoppers, manufacturers typically discover that their apps get buried in search outcomes. This doesn’t imply you shouldn’t listing your app right here — you need to — however you additionally need to discover different Android-specific cellular app shops.

Apple App Retailer

For iOS customers, the Apple App Retailer is usually the primary place to search for superb new purposes. In response to Lifewire, the Apple App Retailer incorporates 2.1 million apps, although that quantity consists of apps developed particularly for Apple TV and Apple Watch, amongst different merchandise.

Constructing your app for each Android and iOS customers provides your app the most effective potential for discovery. Nevertheless, you’re taking a look at almost 5 million rivals in these cellular app shops, which is why you may need to think about itemizing your app elsewhere.

Samsung Galaxy Apps

Many system producers have found that they will combine their clients extra absolutely underneath their manufacturers by providing cellular app shops of their very own. The Samsung Galaxy Apps retailer is only one instance.

Since Samsung can preload its personal app retailer onto its Android units, clients have the apps they need at their fingertips. Far fewer apps exist on marketplaces like this than on Google Play, so discoverability will increase for app creators.

LG SmartWorld

LG has an analogous cellular app retailer, referred to as SmartWorld, that’s routinely put in on LG telephones. This app retailer additionally provides purposes which might be designed for LG TVs and different units.

Huawei App Retailer

This cellular app retailer is primarily focused to the Chinese language market, with most app names and descriptions written in Chinese language characters. Huawei is put in on most of the firm’s units and permits individuals in nations with out entry to the Play Retailer to obtain the apps they need to use.

Sony Apps

Like a number of of its rivals, the Sony Apps market is designed for individuals with Sony cellular units who need to search natively on their telephones or tablets with out turning to Google Play. It’s geared primarily towards leisure, however you can too discover loads of model apps that provide different performance, as nicely.

Amazon Appstore

It’s no shock that ecommerce big Amazon has branched into the app area. The Amazon Appstore hosts Android apps and comes preinstalled on units just like the Hearth Telephone and the Kindle Hearth instead of the Play Retailer.

Keep in mind that shoppers take the street of least resistance to get what they need. In the event that they have already got the Amazon Appstore on their gadget, they’ll seek for an app they need there first, earlier than downloading one other market.

When your app seems for these clients, you save them the difficulty of downloading extra shops to their units, which might help not solely with model recognition but in addition with model loyalty.

Plus, shoppers with any Android-powered system can obtain the Amazon Appstore. As we’ve seen in different areas of commerce, Amazon tends to dominate the areas it infiltrates, so anticipate downloads to extend.

Aptoide

Many Android customers select Aptoide as an alternative of the bigger cellular app shops due to the methods it shows app listings. It’s extremely intuitive and straightforward to navigate, which makes it an interesting various.

Moreover, Aptoide stays simply as broad as the opposite cellular software shops. Yow will discover video games, productiveness apps, retailer apps, and extra. Because it isn’t niche-specific, aside from catering solely to the Android OS, it’s an excellent selection for any model with an app.

F-Droid

Shoppers who recognize open-source software program really feel magnetically drawn to F-Droid, which is, as of this writing, the one Android cellular app retailer to supply free and open-source apps in a market.

It’s not the perfect selection for a lot of manufacturers as a result of it flags any commercialized features of the app within the retailer. Moreover, the first repository lists solely apps that make their supply code obtainable.

Nevertheless, F-Droid additionally permits customers to create their very own repositories, which could embrace apps from manufacturers that allow options like consumer monitoring with no pushback from the consumer base. Exploring the varied repositories takes time, however it’s well worth the effort if you would like your app obtainable to as many individuals as attainable.

GetJar

The GetJar interface may look a bit of dated, however the simplicity of its web site and cellular app retailer makes it a well-liked selection for each app builders and shoppers. It’s an open app retailer, which signifies that it presents apps for Android, iOS, Home windows, and different OSs.

This distinctive strategy endears it to many shoppers, particularly those that personal units with totally different working techniques. For example, Android telephone customers may need iPads or Apple TVs of their houses.

Through the years, GetJar’s open coverage has made it weak to individuals who add apps contaminated with viruses. So long as you could have anti-virus software program put in in your gadget and also you examine apps earlier than you obtain, nevertheless, it is best to keep protected.

ACMarket

Whether or not or not you need to host your app on ACMarket, you ought to be conscious of this cellular app retailer’s existence. It’s designed particularly for cracked, hacked, or modded apps, which signifies that the apps discovered right here have been altered to take away so-called “undesirable” options.

In the event you’re involved that your app seems on ACMarket, you possibly can examine the state of affairs and warn your consumer base ought to the necessity come up.

SlideME

As you possibly can see, there are many cellular app shops for Android, and SlideME is not any exception. It’s probably the most mainstreamed options to Google Play Retailer and hosts each free and premium apps in its listings.

When it first launched, customers complained about poor downloading and set up processes, however these quibbles have dramatically decreased. App creators could make their apps obtainable to a whole lot of hundreds of customers preferring SlideME to Google Play Retailer.

Uptodown Market

That is one other Android-specific cellular app retailer that additionally hosts purposes for the Home windows, Mac, and Ubuntu OSs. When it comes to cellular apps, it rivals Google Play in various apps, app descriptions, and editorial critiques.

One of many main distinctive promoting propositions of Uptodown is that human beings filter all of the apps submitted for itemizing within the market, which may minimize down on malware, viruses, and points with pretend descriptions.

Uptodown solely gives free apps, which could make customers extra more likely to seek for content material right here moderately than Google Play, and it has worldwide availability. Sure nations, together with China, can’t entry Google Play with no workaround, so Uptodown caters superbly to these markets.

Itch.io

Though Itch.io caters virtually solely to video games and players, it’s nonetheless value mentioning. Many manufacturers have found that gamification makes their apps extra interesting and extra possible for use, and incorporating gameplay into an app could make it extra common.

The wonderful thing about Itch.io is that it was constructed for each builders and shoppers, so it covers each bases superbly. The interface isn’t as intuitive as a few of the different options available on the market, nevertheless it possesses a readability of objective that makes it splendid for its viewers.

Cydia

As talked about above, Cydia is totally different from the opposite cellular app shops on this record. It’s designed particularly for iOS units which were jailbroken. These units can’t entry apps on the Apple App Retailer, so shoppers who buy jailbroken telephones or jailbreak their very own telephones typically use Cydia.

neXva

Consider neXva as a cellular app shops with many various cellular app verticals that others have developed. It was constructed particularly for builders who need to management how their content material is distributed amongst shoppers, so it’s a extremely helpful a part of any cellular app advertising technique.

Bemodi

Initially often known as the Opera Mobile Retailer, Bemodi is browser-specific to Opera and provides cellular app downloads by way of the online browser relatively than a self-contained app. Consequently, it’s extra helpful to shoppers who use Opera solely and who don’t need to load yet one more app onto their units.

AppBrain

AppBrain is concurrently a set of app promotion instruments and a browser-based cellular app retailer. Manufacturers can use AppBrain to make their apps extra seen in numerous cellular app shops, together with its personal, in addition to to drive extra visitors to their app listings.

1Mobile

This Android-only on-line app retailer has been round for a number of years and developed an virtually cult-like following. Though it focuses totally on video games and leisure, it doesn’t discriminate relating to the forms of apps it helps.

Appolicious

One of many promoting factors of Appolicious is that this cellular app retailer has very strict necessities concerning the particular apps that make it by means of its gatekeepers. Its aim is to offer the highest-quality free and paid apps on the marketplace, so getting your app listed right here can enhance visibility considerably.

Kongregate

Kongregate is likely one of the many cellular app shops that focuses on video games and leisure, but has a strong choice of apps in different classes. Many shoppers discover their option to app shops as a result of they’re in search of video games, however uncover brand-associated and different helpful apps alongside the best way.

Appland

Appland is designed for each app launches and app downloads, which makes it a super a part of advertising any cellular app. It presents performance for Android, Home windows, and iOS.

Chinese language Market Mobile App Stores

Many cellular app shops have been created solely for the Chinese language market. Though individuals in China and in different nations that may’t entry Google Play can get cellular apps utilizing a digital personal community, or VPN, many discover it simpler to make use of a Chinese language app retailer as an alternative.

Should you plan to make use of these on-line cellular app shops, you’ll have to create Chinese language-language variations of your app. Following are a few of the hottest cellular app shops for the Chinese language market:

  • Tencent Myapp
  • 360
  • Baidu
  • Oppo
  • AppChina
  • VIVO
  • PP Assistant
  • Wandoujia
  • HiAPK
  • Flyme
  • HiMarket
  • 2345
  • Coolmart
  • Anzhi Market
  • MaoPao

Tencent is probably probably the most well-known of those, offering its big consumer base to tons of of hundreds of high-quality apps from everywhere in the world. It’s recognized interchangeably as Tencent, Myapp, and Tencent Myapp.

Nevertheless, most of the different app shops have consolidated through the years, and though you possibly can nonetheless entry them individually, they’re truly a part of the opposite markets.

That is the place advertising your app in on-line app shops will get complicated since you don’t need a number of, competing listings. If you’re researching on-line app shops, examine to see whether or not the mother or father firm owns different shops in your listing. That approach, you’re not doing additional work for nothing.

A lot of the Chinese language-market cellular app shops help Android. A couple of additionally permit iOS apps to be distributed and downloaded, as nicely, although most don’t help Home windows telephones.

Designing Your Mobile App Stores Technique

You don’t should put your cellular app in each obtainable retailer, however distributing your app extensively can improve downloads by a substantial margin. Plus, when shoppers change telephones — and maybe OSs — they’ll be extra more likely to take your app with them as a result of there gained’t be any obstacles to entry.

Take note, although, that each one the submissions on the earth gained’t make your app discoverable. It’s a must to optimize your app for search so shoppers can discover it simply.

Begin with the identify and outline of your app. Take into consideration what individuals may sort within the app retailer to find your app — key phrases that greatest describe what your app does.

Ensure you fill out each subject out there by way of the app retailer you’ve chosen. Some app shops, for example, let you connect key phrases or tags to your app, whereas others don’t. Customise your description and type fields for the app retailer you’re presently concentrating on.

Ask individuals who use your app by way of particular app shops to rank and assessment your app. Many cellular app shops take rankings into consideration in relation to search outcomes, so that you don’t need to miss this chance.

Lastly, optimize your thumbnail and pictures for the precise app retailer. Some publish really helpful picture ratios in order that your photographs render correctly. Pixelated or stretched photographs flip off shoppers as a result of they appear unprofessional.

Last Ideas

Constructing your cellular app is just the start. You could maintain monitor of the again finish, submit it to cellular app shops, and make changes as applied sciences change. At BuildFire, we assist take the guesswork out of constructing an app and supply a cost-efficient approach to get your app launched into the world.

Figuring out what on-line app shops attraction to you most and ensuring you’re submitting to the most effective ones will assist your app unfold far and broad. Finally, you need individuals to make use of your app for years to return, however first they should obtain it.

There’s plenty of competitors. Everybody needs their apps to achieve success, so it’s a must to take the additional step to make sure your app is out there to anybody who needs it.

Which cellular app shops are most interesting to you? Why?

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